Etsy:俄乌战争对Etsy卖家的影响

大家好，我是李梦龙

这几天的新闻头条都是被俄乌战争占据了。整个世界都在讨论这场战争。

今天我们来解读一下俄乌战争对Etsy卖家们的影响。

1.0 卖家减少，竞争减少

我查了一下这两个这国家在etsy上开店的卖家数量:

Russia: 46,951 shops ,整个ETSY卖家数量排名第八

Ukraine： 34,021 shops，整个ETSY卖家数量排名第十二

由于战争的影响，乌克兰卖家基本上没有办法发出货来了。

同时，由于俄罗斯对36国实施航空禁令，基本上没有飞机飞进飞出俄罗斯。

所以俄罗斯想要发出货出来也比较困难，而且邮费肯定也是爆涨的。

价格也没有任何优势。

所以，这次俄乌战争,ETSY上将减少8万个卖家。

乌克兰排名前的10的卖家大部分休业了、、、

卖家减少，竞争减少！！！

乌克兰排名第三的店铺，已经休业了。。。

乌克兰排名第四的婚纱店铺，已经休业了。。。

乌克兰排名第六的店铺，已经休业了。。。

乌克兰排名第七的店铺，已经休业了。。。

乌克兰排名第九的店铺，已经休业了。。。

2.0 受益的分类是Craft Supplies & Tools

我对俄罗斯销售前300名的店铺进行了统计，发现有166家是从事Craft Supplies & Tools销售的。

45家是从事Art & Collectibles销售，23家是是从事Toys & Games销售。

1	PamPinostore	Craft Supplies & Tools	4,834
2	HappyDollsHandMade	Craft Supplies & Tools	4,613
5	DigitalHobbyHelper	Craft Supplies & Tools	2,420
6	NinoEmbroidery	Craft Supplies & Tools	1,907
8	OliArtStudioShop	Craft Supplies & Tools	1,637
11	Patternsbarbiedoll	Craft Supplies & Tools	1,552
13	FamilyDesignCrafts	Craft Supplies & Tools	1,449
14	JoyfulUnicorn	Craft Supplies & Tools	1,391
17	AlsmaArt	Craft Supplies & Tools	1,283
18	EBookCraftPattern	Craft Supplies & Tools	1,282
19	OldSaltArt	Craft Supplies & Tools	1,193
25	CuteBroidery	Craft Supplies & Tools	937
26	VikisewsPatterns	Craft Supplies & Tools	921
30	KarlovaDesign	Craft Supplies & Tools	879
31	AmigurumiByAna	Craft Supplies & Tools	874
32	AnimalsCrossStitch	Craft Supplies & Tools	845
35	MagicArtLab	Craft Supplies & Tools	738
38	CuteDreamToysDesign	Craft Supplies & Tools	715
39	SweetieGraphics	Craft Supplies & Tools	714
41	soapcityru	Craft Supplies & Tools	692
42	OGCraftsDesign	Craft Supplies & Tools	686
43	VineraEyerPatterns	Craft Supplies & Tools	673
45	StitchingLand	Craft Supplies & Tools	656
47	ShopStrawAnimals	Craft Supplies & Tools	641
50	NansyOops	Craft Supplies & Tools	607
51	ToysByKnitFriends	Craft Supplies & Tools	601
52	VecherniePosidelki	Craft Supplies & Tools	595
53	StarlingSVG	Craft Supplies & Tools	589
54	CrochetFriendsLab	Craft Supplies & Tools	585
55	atAntiqueStitch	Craft Supplies & Tools	572
58	OlegiraBeadPatterns	Craft Supplies & Tools	552
59	Fionadolls	Craft Supplies & Tools	542
60	MagicStitchStudio	Craft Supplies & Tools	540
63	ManiaHobby	Craft Supplies & Tools	536
64	PatternsTime	Craft Supplies & Tools	530
65	SignReadyDClipart	Craft Supplies & Tools	528
66	MariaArtCreative	Craft Supplies & Tools	526
69	MiniDigitalHouse	Craft Supplies & Tools	506
71	MyCroWonders	Craft Supplies & Tools	501
72	CrossStitchingForFun	Craft Supplies & Tools	500
75	StitchesThroughYears	Craft Supplies & Tools	497
78	KruToysAndPatterns	Craft Supplies & Tools	479
79	LaserBun	Craft Supplies & Tools	452
81	Bobriktoys	Craft Supplies & Tools	444
82	EmbroideryDesignsEM	Craft Supplies & Tools	438
85	TheFlyingStitch	Craft Supplies & Tools	433
87	TotaKsushaDolls	Craft Supplies & Tools	432
88	JuliSVGPrint	Craft Supplies & Tools	428
89	HEATLOOPS	Craft Supplies & Tools	428
90	NataPatterns	Craft Supplies & Tools	425
91	MyLovelyCrossStitch	Craft Supplies & Tools	424
92	MariannaProps	Craft Supplies & Tools	423
93	WowBagShopDesign	Craft Supplies & Tools	419
96	MisterCutter	Craft Supplies & Tools	409
97	AnnaBronze	Craft Supplies & Tools	407
98	KatKnitToys	Craft Supplies & Tools	403
99	ZenknitRU	Craft Supplies & Tools	403
100	SoftMuseArt	Craft Supplies & Tools	396
103	CrochetClubStore	Craft Supplies & Tools	392
105	BeengBong	Craft Supplies & Tools	390
106	Moldforyou	Craft Supplies & Tools	390
107	JoyDigitalDesign	Craft Supplies & Tools	389
108	MagiCraftByJulia	Craft Supplies & Tools	387
109	Protuberanec	Craft Supplies & Tools	387
110	AlesyaPytskayaArt	Craft Supplies & Tools	386
113	KKGraphicDesignCo	Craft Supplies & Tools	385
114	LunesDesigns	Craft Supplies & Tools	382
115	KnittedToyZoo	Craft Supplies & Tools	382
116	LinenFabricsByAnna	Craft Supplies & Tools	381
119	ByOlgaBoo	Craft Supplies & Tools	368
120	Start2Stitch	Craft Supplies & Tools	365
122	METALCLAYSTUDIO	Craft Supplies & Tools	363
123	DecorateRU	Craft Supplies & Tools	360
124	EvgeniaPainting	Craft Supplies & Tools	360
125	NaturacrochetShop	Craft Supplies & Tools	358
127	KaleArtShop	Craft Supplies & Tools	352
128	BabUnicorn	Craft Supplies & Tools	347
129	LovelyKnitCreation	Craft Supplies & Tools	347
131	CrochetToysBunnyCo	Craft Supplies & Tools	346
132	TillySome	Craft Supplies & Tools	346
134	RussianCraftsmen	Craft Supplies & Tools	341
136	LunarFoxStitch	Craft Supplies & Tools	334
137	AmiAmor6	Craft Supplies & Tools	334
138	AlinetToysAndDesign	Craft Supplies & Tools	333
141	WoolenPaw	Craft Supplies & Tools	326
142	CrochetPatternByLily	Craft Supplies & Tools	323
144	KotoCrochetToys	Craft Supplies & Tools	316
145	WonderStudioByYulia	Craft Supplies & Tools	314
147	MoldsbyMedochi	Craft Supplies & Tools	311
148	PatykovaPatterns	Craft Supplies & Tools	310
149	MisterSeibel	Craft Supplies & Tools	310
150	MarinadeArt	Craft Supplies & Tools	309
152	VectorMarketArt	Craft Supplies & Tools	308
154	cupofneedles	Craft Supplies & Tools	308
155	GoDrawStore	Craft Supplies & Tools	305
157	CrochetWondersDesign	Craft Supplies & Tools	304
159	HappyClayStore	Craft Supplies & Tools	302
160	MoldsDecorFurniture	Craft Supplies & Tools	301
161	PinetkiShop	Craft Supplies & Tools	299
162	KnitByMarynik	Craft Supplies & Tools	299
163	AlphabetStore	Craft Supplies & Tools	297
166	CoolBabyLoves	Craft Supplies & Tools	293
169	EnjoytoysDesigns	Craft Supplies & Tools	282
170	KatushkaMorozova	Craft Supplies & Tools	280
174	LesFrolovaShop	Craft Supplies & Tools	279
175	IstarArt	Craft Supplies & Tools	279
178	GromakEmbroidery	Craft Supplies & Tools	275
180	ByKnitToys	Craft Supplies & Tools	272
181	HappyCrochetPattern	Craft Supplies & Tools	272
182	RowanEMB	Craft Supplies & Tools	270
183	JoineryCrafts	Craft Supplies & Tools	269
185	UnderwaterTreasureRU	Craft Supplies & Tools	265
186	RaulaToys	Craft Supplies & Tools	264
187	QllArtStore	Craft Supplies & Tools	264
188	DoosseEmbroidery	Craft Supplies & Tools	263
189	MiniKnittedToys	Craft Supplies & Tools	263
190	KarmanDolls	Craft Supplies & Tools	263
193	AyaLormus	Craft Supplies & Tools	261
196	WatercolorGardensArt	Craft Supplies & Tools	254
198	HandcraftIsland	Craft Supplies & Tools	251
199	GigiPrintArt	Craft Supplies & Tools	248
201	MyCrochetFriends	Craft Supplies & Tools	244
206	ElephantQuietBook	Craft Supplies & Tools	241
207	mimiKNITTING	Craft Supplies & Tools	235
208	CutePicturesStudio	Craft Supplies & Tools	234
211	DigitalStoreByMadi	Craft Supplies & Tools	232
212	LinaOvaCrossStitch	Craft Supplies & Tools	231
213	HKCraftsStudio	Craft Supplies & Tools	231
215	FETROVNA	Craft Supplies & Tools	230
218	GalaToysShop	Craft Supplies & Tools	227
221	Punochka	Craft Supplies & Tools	226
222	KnittLife	Craft Supplies & Tools	225
224	SheincarArts	Craft Supplies & Tools	223
225	MintEmbroideryShop	Craft Supplies & Tools	223
228	VINGERT	Craft Supplies & Tools	223
231	LaceAtelierStudio	Craft Supplies & Tools	222
232	ElenaAccessoriesArt	Craft Supplies & Tools	222
233	KirillsWorkshop	Craft Supplies & Tools	221
234	LudatoysPatterns	Craft Supplies & Tools	220
236	CuteToysVladimir	Craft Supplies & Tools	220
237	GlassNatalyaDarlin	Craft Supplies & Tools	218
242	CrochetCuteAnimals	Craft Supplies & Tools	213
244	vetlanka	Craft Supplies & Tools	210
245	LovelyFont	Craft Supplies & Tools	210
250	HandDrawnOwl	Craft Supplies & Tools	205
253	BirochkaEmb	Craft Supplies & Tools	204
258	KnitToyPatterns	Craft Supplies & Tools	199
262	GentleFeather	Craft Supplies & Tools	197
263	AmigurumiStuffedToys	Craft Supplies & Tools	196
264	ZaykaMiAmigurumi	Craft Supplies & Tools	195
265	NatiAStore	Craft Supplies & Tools	195
267	TatiDollShop	Craft Supplies & Tools	194
269	ZiminaDoll	Craft Supplies & Tools	194
270	FeltPatternPDF	Craft Supplies & Tools	194
272	Nataliyaknitting	Craft Supplies & Tools	193
273	PollytoysPatterns	Craft Supplies & Tools	192
274	MikadoCutes	Craft Supplies & Tools	191
277	ARTuCo	Craft Supplies & Tools	189
278	FavoritePlushToys	Craft Supplies & Tools	188
281	funnyhook	Craft Supplies & Tools	184
286	ArtLoveIllustration	Craft Supplies & Tools	182
287	VictoriaCrocheting	Craft Supplies & Tools	181
288	HoneyjarStore	Craft Supplies & Tools	181
291	SejongStudio	Craft Supplies & Tools	178
293	TuttiFruttiPatterns	Craft Supplies & Tools	176
298	VishnevayaToys	Craft Supplies & Tools	174

同时，

我对乌克兰销售前300名的店铺进行了统计，发现89家是从事Craft Supplies & Tools销售的。

发现27家是从事Home & Living销售的。

所以得出来，从事Craft Supplies & Tools分类的卖家会明显感觉到，竞争减小，流量上升，订单上升。

3.0 成人用品与针钩市场有缺口

为了进一步了解市场的缺口，我认真的去翻看了一下乌克兰与俄罗斯的前20名大卖家

我发现了俄罗斯主攻的是针钩市场产品市场，而乌克兰是成人用品

像下面这家，乌克兰国家排第12位的店铺也是休业了。

所以，这个需求就会转到别的国家的卖家身上。大家有做这些个市场应该的可以明显感觉到了。

而且乌克兰这个XX业务全球有名气的。